Saturday, May 14, 2011

Chikka lines up digital generation artists in music fest

Chikka Philippines, creators of the popular free text messaging app widely used by Filipinos worldwide is treating its online users to a series of live stream concerts featuring a new generation of Filipino and Fil-Am artists who themselves enjoy a huge following online.

Kicking off on May 14, 2011, “Chikka Live: Small Talk. Great Music” will run for eight weeks with country pop duo Krissy and Ericka opening the series. Lined up on succeeding weekends are talented and sensational artists including AJ Rafael, Marie Digby; American Idol finalist Andrew Garcia and Ramiele Malubay; Filipino Aussie Christian Joseph and other special guests like US You Tube sensation Michelle Martinez; World Singing Competition Champion, Aria Clemente, all of whom have built online fan bases in the hundreds of thousands.

The online streaming concert series also offers a venue for fans to send free text messages to their favorite artists. They are also invited to watch the premiere of the Chikka Live launch video featuring their favorite Filipino artists on May 14 at 1 p.m. at the official Chikka site.

 “Chikka identifies very much with these new breed of artists who have created their own brand of music and offered them to an online audience. They have contributed very much to the unprecedented vibrancy that we are now witnessing in the Filipino online scene,” said Chito Bustamante, Chikka chief executive officer.  

“The artists, based as they are in the Philippines, the US and also Australia represent today’s Global Filipinos. And Global Filipinos comprise more than half of Chikka’s own online community. Today, we celebrate the Global and online Filipino community. They are more than ever a driving force not only for our economy but influential in every aspect of our society and culture.”

Aside from providing a virtual stage for the Internet’s top Filipino artists, Chikka is also working on making Chikka accessible across all platforms. Their instant messaging app is now available on the iPhone and on Android phones, and they are currently developing an app for Blackberry users as well.

Chikka’s instant messaging app has served millions of Filipinos all over the world, combining the convenience of sending a free text message online with the personal warmth and immediacy of receiving a free text message on one’s mobile phone. It has since then become one of the most-loved instant messaging applications by the Filipino community both locally and globally.


About Chikka

Founded in 2001, Chikka’s flagship is the Chikka Messenger, an online application that supports the delivery of instant messages as SMS to mobile phones. According to the company, Chikka Messenger, now with over 68 million registered users, is probably the most widely-used and viewed Internet and mobile-based communications tool by Filipinos worldwide. For more information about Chikka’s products or Chikka Live visit

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