Saturday, December 6, 2014

Sangobion Leads Bloodletting Drive

Last year, I was able to see the one of Sangobion's campaign using a theatrical monologue to promote awareness. This time, it was done more differently. A massive bloodletting drive in collaboration with Red Cross.

It seem fitting that Sangobion spearheads this campaign since it is a supplement for low blood. Also, after another storm struck the Visayan region again, Red Cross surely need to replenish their supply. I have been donating blood before and I find it very healthy. If you chose to blood-let, it will be replenish with new blood.

It will only take few minutes for the process. First, you will be screened for medical purposes only. There are some things to consider before blood-letting. You should not be drinking, smoking, or having piercings and tattoos, not under medications and more to mention medical conditions.

But be assured that this screening process will be confidential. After being given approval for blood-letting, it's standard procedure to classify your blood type even if you know what. Then the next step is the actual blood-letting. The duration will depend on house fast your blood will be transfused in a 450cc bag which is the same size as your disposable juice pack. But you need to be lie down for the whole duration.

After the bag has been filled, you are not yet allowed to get up to avoid collapsing. After few minutes, you can sit up and drink a fruit juice. It is a standard procedure so you can have your strength back. Then you will be issued with a blood bank booklet in case you need to avail of the blood in times of emergency. Truly blood is a source of life and what more fitting to give a gift of life by donating your blood.

The campaign was held at SM City Fairview last December 5. For more advocacy and campaigns, follow this blog or like L.E.N.S. blogs on Facebook.

Friday, December 5, 2014

SM Lifestyle and Entertainment Inc. signs contract with Blink

This probably a historical event that will change how we view movies. SM Lifestyle and Entertainment Inc. signs the memorandum of understanding with Omni Digital Ventures, under Solar Entertainment Corp; who brought you the mobile movie app Blink.

Blink is not online movie subscription app that gives the current movies or even the old ones or the latest episodes from your favorite U.S. series anywhere you go. Present during the launch and signing were Mr. Hans Sy; president of SM Prime Holdings, Mr. Edgar Terejero of SMLI, Mr. William Tieng and Mr. Wilson Tieng of Solar Entertainment Corp and Mr. Roland De Guzman of Omni Digital/Blink.

To avail Blink, you have to download the application whether in your PC or mobile devices. You need to register online so you can subscribe to their library of movies and TV series. I am not ignorant about the piracy issue but this is probably the best solution. It will be better to watch in Blink than an illegal copy because it may not be HD quality and it may contain viruses in the digital file. You can just pay using your mobile cellular credits in subscribing. Now that SMLI is part of Blink, you can probably use your E-Plus credits in the future.

This is also a good innovation for the movie industry. It is also possible that you can watch advance screenings, premieres or block screenings in your mobile devices. But even though movies can go mobile, it will never replace the magic in watching in cinemas but it compliments the movie industry so it won't affect the cinema operations and the producers and distributors.

For more updates from SMLI, follow this blog or like L.E.N.S. blogs on Facebook.

Wednesday, November 26, 2014

SM Lifestyle Entertainment Inc hosts Philippine National Skating Tournament

Ice skating as a sport gave a boost among Filipinos after Philippine home-grown skater Michael Martinez took part in the Winter Olympics. SM Malls continues to showcase more talents who are also training themselves in the sport.

As the only facility that operates skating rinks in the country, SM Lifestyle & Entertainment, Inc. hosts for the 15th year, the National Figure Skating Championship at SM Mall Of Asia Skating Rink on November 26 to 27.

This two-day event will serve as a pre-final round wherein the participating skaters are required to perform interpretative routines on the first day and on the second/final day will showcase the free-skating program.

Twenty-nine young skaters will participate with age ranging from 8 to 17 years in nine categories.  According to Ms. Nicole Deato of SMLI’s Educational Leisure Center and Mr. Manuel Pocholo Veguillas, President of Philippine Skating Union;  these competitions will give them the proper exposure in the sports and to be better in the next competitions. This also includes international competitions.

Mr. Veguillas added, “Just to be fair, they will prioritize the winners.  Ms. Deato also shares that it also opens a lot of doors. Our country was taken seriously in the sport even though we are a tropical country. The story of Michael Martinez is a Cinderella story. It also provides awareness that these athletes need financial support if they want to represent our country.  Not to mention the cost of training with coaches for a long term. They will need corporate partners.

The competition will be a whole day affair from 9:00 to 4:00. For more updates about the competition, follow this blog or like the L.E.N.S. blogs on Facebook.

Tuesday, November 25, 2014

R&E Group of Taxi Pioneer GPS-enabled Taxi Dispatching System in PH

The R&E Group of Taxi -- Nine Stars, Sturdy, EFE and R&E fleet have started using its own Global Positioning System (GPS) enabled dispatching systemwith its very own taxi booking app.

The integrated R&E taxi dispatching system will automatically take bookings received from the R&E call centre and booking app and assign them to the nearest available taxi in the area. 

R&E taxi drivers can easily monitor and respond to incoming job orders through a GPS –enabled 7-inch monitor installed on each taxi unit. This results in faster response time from the point of order to passenger pick-up.

R&E partnered with local tech-solutions firm Govago Inc., which brought the Singapore-based transport system in the country.

Govago Managing Director Dennis Ng said that the innovation is a timely opportunity for the R&E group as the Department of Transportation and Communications (DOTC) urges Taxi operators to modernize and shift to tech-based land transport services and solutions.

“We provide a tried and tested full fleet management system that can help taxi operators like R&E to maximize their revenue and give the riding public a convenient and user-friendly tech-based solution.”

Dennis shares that R&E preferred to use the 7-inch monitor over the usual mobile phone device used by other taxi booking app providers because of its reliability and safety.

“Dispatching systems using mobile phone devices are dependent on the device’s battery. If the mobile phone is turned off, it can no longer receive bookings or dispatches. The R&E dispatching system is triggered by engine power which informs the call centre whether a taxi is running or not.
“More importantly, the use of mobile phones while driving is a hazardous practice for drivers.”

According to R&E group representative Ramil Enriquez, “The development of a GPS enabled dispatching system and booking app is aimed at better customer service and efficient fleet management.  Most importantly, we want to build a sustainable working relationship with our drivers.

“With our own system, R&E drivers can build a stronger and more stable income as they no longer need to rely on other taxi booking apps for additional income.”

Ramil added that the R&E dispatching system is equipped with an emergency button that allow their drivers to immediately  alert the R&E call centre  during emergency situations such as hold-ups or vehicle break downs.

To date, 500 taxis from the R&E group have been installed with the system and are readily available for online booking orders. Passengers can easily download the R&E Taxi booking app from the Apple App store or Android Playstore.

Ramil stressed that bookings made through the R&E app assure passengers that they are exclusively served by R&E taxis only.

“The R&E group of taxis share one unified hub. In the event that items are accidentally left behind, we can easily track and trace it for our passengers through their booking details.”

Passengers can also call the R&E call centre at 362.1890.

Saturday, November 22, 2014

Music, Shadow Play and Puppetry in Tanghalang Pilipino’s “Prinsipe Munti”

By Regina De Vera

Music, shadow play and puppetry provide the spectacle for the adventures of Tanghalang Pilipino’s “Prinsipe Munti” – Layeta Bucoy’s adaptation of the beloved children’s book, “Le Petit Prince” by Antoine de Saint-Exupéry. A little prince leaves his planet and goes off into an adventure, discovering that “it is only with the heart that one can see rightly; what is essential is invisible to the eye.”  In this staging, audiences will witness actors performing live mixed with puppetry led by Ms. Teta Tulay of the Anino Shadowplay Collective together with original music by Toni Muñoz and lighting design by John Batalla. Karilyo, the shadowplay group of DLS-College of Saint Benilde’s Office of Culture and the Arts are the pupper creators and shadowplay mentors. Micko Laurente and Allen Immanuel Ryce (“AIR”) alternate as “Prinsipe Munti” with the Tanghalang Pilipino Actors Company playing multiple roles. Tuxqs Rutaquio provides overall direction.

“Prinsipe Munti” runs from November 28 – December 7, 2014 with shows at 10AM, 2PM and 6PM at the Tanghalang Aurelio Tolentino (CCP Little Theater). Tickets (P600, P800 and P1,000) are available through Tanghalang Pilipino: 832-1125 loc 1620 / 1621 (0905-254-4930/0908-894-1384) and Ticketworld: 891-9999 / For blurbs, promos and updates, please visit

Friday, November 21, 2014

Wattpad Presents...Four more stories starting Nov. 24

During the last launch, I realized how much trend from writing online makes it possible for getting your work published in print. This is why TV5 once again releases four more stories at Wattpad Presents.

This batch of stories opens on November 24 with Mr.Popular Meets Ms. Nobody Book 2 which continues the story of "Kamahalan" Kyle.. Original work by Pinky Jhewlii that has 15.6M reads on Wattpad. Featured in this episode are Mark Neumann and Shaira Mae Dela Cruz, Diego Loyzaga and Yassi Pressman, who is also part of another Wattpad story adapted into movie, "She's Dating A Gangster".
Game Of Love author Aine_Tan

Opening December on it's first Monday, Wattpad Presents "His Secretary" by Elise Mae that has 10M reads on Wattpad featuring Bianca King and John James Uy followed by Just For A While by Orange Leaf(almost 1.5M reads) featuring Eula Caballero and Martin Escudero who is also an HRM student and applies his culinary skills for his role in the story as Chef Luke.

To end the year year 2014, Wattpad Presents "Game Of Love" as the last of this batch of story which features Kean Cipriano Chanel Marquez, Nicole Estrada and Phytos Ramirez which airs Dec, 15. I got to meet it's author Aine_Tan who was the only Wattpad author present during the presscon. In a short interview, she told me that the story was already three years old now and she was glad that it is now adapted for television. She was present during the shoot and she believes that it is not far from her original work. Although the cast was not her ideal choice in mind but she was convinced that the actors embodied the characters she created.

According to a Nielsen research, 31% of increased of viewers are teenagers who watches Wattpad Presents basing on social network trends. The next batch of Wattpad stories will be released in 2015. For more Wattpad adaptation and TV5 shows updates, follow this blog or like L.E.N.S. blogs on Facebook.