Wednesday, June 29, 2011

Have You Seen The Alpha Males

Last June 28, the Alpha Males were spotted at the commercial district of Ayala, Makati to strut their way along the streets like in the catwalk.

Jeans are pants made of denim. Since 1850's, these were worn by cowboys in the Old West. Jacob Davis, a customer of Levi Strauss, came up with the idea that jeans should be riveted not because of fashion but to reinforce pockets but Davis had no money, he and Strauss both applied for U.S. patent. It was only until James Dean's movie, "Rebel Without A Cause", that made wearing jeans a trend among the youth because Dean is an icon of a young rebel. Since then, jeans are generic casual wear until now.

Dockers now combined the traditional denim jeans with the khaki color and dubbed it as the Alpha Khaki. The Dockers Alpha Khaki has three different finishes depending on the preference of the wearer. There's the 1-year, 5-year, and 10-year look. The Dockers Alpha Khaki will be available this Fall.

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