Wednesday, October 3, 2018

adidas Originals Prophere: Inspiring A Bold, Crew Spirit

Press release

– adidas Originals releases the Fall Prophere range championing the uncompromising creators who exist on their own terms –
– adidas Originals documents the pack mentality from within in a series of images featuring rap foursome SOB x RBE –
– The Prophere silhouette brings back a dominant 3-stripe mark from the 90’s –

PHILIPPINES – adidas Originals captures the unwavering spirit of Prophere with the release of a series of images that champions the uncompromising creators that exist on their own terms, while featuring the latest launch of the provocative footwear bringing the shoe’s outsider mindset and act of rebellion to the forefront.


Known for their laidback, off-beat rhythms and homegrown energy, rising stars of the west coast rap scene SOB x RBE are featured in the series of images which encapsulate the outsider mentality that underpins the Prophere model. Photographed on their home turf of Vallejo, California and in the group’s natural environment – brings this element to the forefront and captures a ‘from the inside’ perspective of the group.

Hanging out in their local neighborhood with friends and familiar faces, the overall attitude and atmosphere characterizes the crew’s style, personality and behavior. This fearless rap foursome with an uncompromising spirit exposes the bold and defiant runner silhouette in two new colorways for Fall 2018. Each shoe in the release features a stark black palette across the upper and midsole, accented by 3-stripes mark in either White or Hot Pink, putting Prophere at the center of a new streetwear community who do things their own way. 

Uniquely different, rebellious in nature and always making a statement, Prophere continues to disrupt and reconstruct familiar norms in the creation of something new, exciting, and unquestionably homegrown.

General Release
Prophere will be available globally at adidas stores and adidas.com on October 4th

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