PTV4 and NEC launch digital terrestrial broadcasting services in the Philippines

Press release

Manila, Philippines, 26 January, 2018 -- People’s Television 4 (PTV4), the Philippines’ public broadcasting network, has gone from analog to fully digital after thelaunch of the network’s digital terrestrial broadcasting system on January 2017. NEC Philippines, Inc. provided overall support for the introduction of digital terrestrial TV equipment, including its installation and the training of personnel, as part of enabling viewers to enjoy their favorite programs with better and clearer reception.

A “switch-on” ceremony was held at PTV4’s broadcasting center in Quezon City and was led by the Secretary of the Presidential Communications Operations Office (PCOO), Martin Andanar.

Andanar said, “The administration’s goal of bringing the government closer to its people is now more achievable than ever.” At the time of his appointment, Andanar pushed efforts to modernize the state network. He envisioned PTV to be on par with its local counterparts in the country, and expanded the breadth and depth of PTV4’s educational, cultural and international programs.

PTV Network General Manager, Dino Apolonio, said that the network must keep pace with its counterparts, both locally and abroad. “As the state network, we have to take it upon ourselves to lead the charge towards digital transition. It will be very beneficial for the people first of all, and we have to keep up with the rest of the world,” he said.

“NEC is proud to be working with PTV4 to expand the delivery of high quality broadcasting to a larger audience in the Philippines,” said Elizabeth Pangan, President, NEC Philippines. “As part of NEC’s focus on providing Solutions for Society, this equipment will help to ensure that broadcasting and access to information is reliably maintained, especially during times of emergency, such as when powerful storms strike the region,” she added.

Vote for your favorite Triathletes at SBR.PH

Press release

SBR.ph Pre-Awarding Activities:  Where and How to Make Your Vote Counts

Catch the latest in the SBR.ph Awards happening in February at the Century City Mall!  With Black Arrow Express as official logictics partner, Philippine Airlines as official carrier, The Big Difference Communications -partner PR and Marketing, Tourism Promotional Board and the Department of Tourism, SBR.ph is all set for its annual award's night.

The whole awarding started with the nomination stage. Now on its voting phase, community members and friends are placing in their voice by choosing who they think should be the one by going to http://www.swimbikerun.ph/5thSBRphAwards.

How not to get your vote(s) counted at the 5th Annual SBR.ph Award?

 Please double check your email as the voting is automated. You won't be able to confirm your vote if you entered the wrong email.

Voting Procedures :

1. YOU MAY ONLY VOTE ONCE.

2. Make sure to enter your CORRECT email as you will be sent a CONFIRMATION EMAIL.

3. You will need to reply with the keyword to validate your vote.

4. As an extra measure to prevent double votes and fake accounts, everyone is required to answer the simple question in the confirmation email.

5. Double check your email address as the confirmation email will only be sent once.

6. If we see you voted more than once, your vote will automatically be deleted along with your original vote. Your invalidated votes will then be deducted to the current count of the nominee(s) who you voted for.

Cast now your votes and be counted in the winning moment of your nominee!

#SwimBikeRunPH

#SBRAwardsNight

LARGEST INT’L DEBATE TILT TO BE HELD IN PHILIPPINES

Press release

The stage is set for the 5^th DivinaLaw Philippine National Rounds of the Philip C. Jessup International Moot Court Competition on February 22 to 24, 2018 at the University of Santo Tomas.

Last year's winners: Ateneo De Manila University

The Jessup Competition is the world's largest and oldest moot court competition for law students that addresses timely issues of public international law in the context of a hypothetical legal dispute between nations.  This year, more than 100 countries joined the annual debate competition.

Nine teams from all over the Philippines will compete in this prestigious competition. These are: Ateneo de Manila University, Far Eastern University-Institute of Law, San Beda College-College of Law, University of San Carlos, University of San Jose-Recoletos, University of the Philippines, University of Santo Tomas, Lyceum of the Philippines University-College of Law, and Saint Louis University.

Teams will be judged on both their written arguments and oral pleadings.

The champion will bring home P50,000, and the distinction to represent the country in the White & Case International Rounds in Washington D.C., USA on April 1 to 7, 2018.

Last year, the Ateneo de Manila University bested eight other teams in the national rounds, and represented the Philippines in the international rounds. The Philippines has won twice in the 
International Jessup Cup: in 1995, represented by the University of the Philippines, and in 2004, with the Ateneo de Manila University.

The Jessup 2018 Philippine National Rounds is sponsored by DivinaLaw and hosted by the University of Santo Tomas, in partnership with the Integrated Bar of the Philippines and the Philippine Association of Law Schools.

For inquiries, please contact Atty. Enrique V. dela Cruz, National Administrator, at 09175329093 or at divinalawjessup@gmail.com

And The SBR.PH Nominees Are...

Press release

Nomination is done and the voting has started this January 17, 2018 for the deserving local tri-athlete for 2017’s season run. With names that made a mark in the circuit, community members and sports enthusiast came to front to cast their votes – showing support.

Here are the nominees:

SWIMBIKERUN.PH 2018

Press release

SWIMBIKERUN.ph (sbr.ph) is all set to bring the home-grown triathlon community into the recognition it deserves this 2018.  As SBR.ph enter its 8^th year, new partnerships came to front all geared for the growing local community’s recognition and growth.

First into the partnership are The Big Difference Communications, a PR-Marketing and Events Management, responsible in promoting some of the sports –related events in the country such as the Ducati race.  They are also responsible in promoting the Axe Black-Fabio, Hattendo, Samwon; to name a few.  Next into the partnership is with Black Arrow Express, the ecommerce arm of Airlift Asia Incorporated.  Black Arrow Express is all set in supporting the triathlon community – now focusing the home grown triathletes development. 

Part of the new partnership is Century Properties – Century City Mall, acting as venue host for the upcoming press conference for the Tri-series, the TRIpalooza/SwimBikeRun Expo and SBR.ph Awards Night in January and February respectively.  Showing recognition to the growing community and activities of SBR.ph is the Department of Tourism (DOT).  With the focus attention on sports tourism this year, the DOT is showing recognition to the growing home breed of athletes in the triathlon field.

To give more excitement to the growing home-grown triathlon community is the creation of the triathlon activity for kids and people with disability (PWD).  Everything is in the works for this 2018. 

The tri-series event shall start this March and conclude in June, with a press launch this January and the home-grown community recognition night in February.  The tri-series shall be held in the Philippine Sports Plaza, Nuvali and Fontana while the pre-events is at the activity center of the Century City Mall in Makati City.  With the awards night, new set of awards are to be given out such as the Hall of Fame, Breakthrough Athlete as recognized by Black Arrow Express and a recognition coming from the DOT.

2018 is entering strong this year for the home-grown triathlon community as SBR.ph delivers things in style.   

Changing the Game: Ayala Land Pioneers Healthy and Active Living with Vermosa Sports Hub

Press release

MANILA, Philippines — January 2018. Ayala Land continues to redefine suburban living through Vermosa — a master planned community that thrives in fueling one’s passion for a healthy and active lifestyle.

                                                 

With over 700-hectares, Vermosa is currently the fourth largest mixed-use estate of Ayala Land Inc. It will be home to 6,000 households that highlight the diverse living options with the presence of four of ALI’s residential brands – Ayala Land Premier, Alveo, Avida and Amaia.

To complement the diverse lifestyles each brand offers, Vermosa is also set to debut the Vermosa Sports Hub.

Vermosa Sports Hub, the premier destination for sports enthusiasts

The Vermosa Sports Hub is set to rise as a premier destination for triathletes, sports enthusiasts, and individuals who want to pursue a healthy and active lifestyle.  Designed specifically to offer a seamless integration of facilities and sports-related lifestyle elements, it’s meant to be a complete destination designed specifically to provide an effective and complete training experience for athletes.  Aside from the sports facilities, other components are also designed to promote healthy and active living.  The mall will highlight health and sports merchants for retail, while bike lanes, jogging, and biking trails will be available all over Vermosa. 

To back this up, the Vermosa Sports Hub will feature several groundbreaking firsts. It will be home to an Olympic-sized pool and an Oval Track follows International Association of Athletics Federations (IAAF) standards. To complete the development is a Sports Science Laboratory. “The Vermosa Sports Hub will be a perfect venue for professional triathletes and ordinary athletes who want to professionalize their training,” shares Jay Teodoro, Estate Head of Vermosa.

The Sante Fitness Lab

In partnership with Sante International, known as one of the fastest growing global providers of organic health and wellness products and services, Vermosa Sports Hub will be home to the a 800-square meter Sante Fitness Lab.

This partnership is geared towards creating an environment where people can hone their athletic skills, with a long-term objective of nurturing athletes who can be trained for international competitions, and in the future, bring home more medals and recognition for the country.

“Sante is a company with a very strong involvement in wellness and sports.  They are of course renowned for their health and wellness products and services, however, their dedication to health and wellness extends beyond their products.  Sante supports its own triathlon team and operates a fitness center dedicated to enhance fitness and athletic performance. Their CEO Joey Marcelo is an avid triathlete himself, and we believe that his personal experience and drive is where the company’s passion for health and fitness emanates from.

This passion is perfectly aligned with what we wanted to achieve in Vermosa – to create a modern community that promotes healthy and active living.” – Jay Teodoro, Estate Head, Vermosa”

Beyond national recognition and development of potential Olympians, the partnership is a tangible demonstration of two organizations taking a more active role in ensuring a healthy and active lifestyle for an increasingly sedentary generation.

“Sante Fitness Lab is also going to be a major leap in Philippine sports as the upcoming world-class center will feature a first-of-its-kind combination of facilities in the country. We envision it to become a one-stop venue for people who are pursuing a healthy and active lifestyle whether they are into competitive sports or they are common individuals seeking to lead an active life,” Joey Marcelo, Chief Executive Officer (CEO) of Sante International, said.

The facility will feature a strength and conditioning fitness facility, sports rehab areas, a dance studio, a spinning class area, bike shop and services, a nutrition and fitness café, VO2 max/lactate testing, plus conference and lecture rooms. All these go hand in hand in creating a space especially primed for the driven and the determined.

“Our new venture with Ayala Land will serve as an inspiration to other organizations to incorporate health and wellness into their course of doing business and contribute to their industry and the community. The direction of Vermosa is to promote healthy and active living, which is very much aligned with Sante’s vision of becoming a global provider of premier wellness products and services and our mission of helping people live better lives,” Marcelo adds.

Verde + Mossa

Vermosa was coined from two Latin words, Verde and Mossa. “Verde”, meaning green, references the lush environment within the healthy, sustainable, and suburban living concept of the estate. “Mossa,” meaning movement, represents the active elements of the project.  Combined, Vermosa represents a modern suburban community that promotes healthy and active living that stays true to its name.

With the goal of providing a premier training venue anchored on international standards, Vermosa Sports Hub is engineered to be a comprehensive one-stop training and lifestyle destination for everyone — whether you’re a casual sports enthusiast seeking to indulge in a more active way of life, or a serious athlete in need of a venue that will support your dream.

“One thing’s for sure – it’s engineered to be the home of those who choose to never settle for anything less,” Teodoro shares.

Watch out for it’s official public opening in the first quarter of 2018.

NEW ADIDAS ALPHASKIN PERFORMANCE LAYER DITCHES DISTRACTIONS TO HELP ATHLETES RAISE THEIR GAME

Press release

The new design eliminates distracting seams to help athletes focus on their performance in competition and training.

PHILIPPINES, 3 January 2018 – Today adidas revolutionizes base layer technology to empower athletes in training and competition with the launch of Alphaskin.

While today’s athletes reach unprecedented peaks of performance, they also require unprecedented levels of focus. The kinetic wrapped design of adidas Alphaskin eliminates unwanted distractions by moving with the critical areas of athletes in motion.

Unlike traditional base layers, each section of Alphaskin is carefully constructed to match the body’s movements in sport. By removing unnatural friction between the fabric and skin, athletes wearing Alphaskin are able to fully focus on delivering in training and competition.

Rob Lee, Vice President of design for adidas Training said: “We’re committed to creating only the best for athletes and that’s exactly what we’ve done with the disruptive design of Alphaskin. After taking a deep dive into their movements, needs and culture, we created a performance layer that keeps up with all of those elements.

Alphaskin was made to enable and move with athletes’ bodies while they compete or train and help eliminate the unwanted distractions of base layers from the past. By using our highly advanced ARAMIS system instead of a traditional static mannequin for testing, we were able to understand how to make Alphaskin and athlete’s bodies move as one. This allowed us to create a wrapped performance layer that truly dials into the movements of athletes across all sports.”

Damian Lillard, Point Guard, Portland said: “As soon as I put Alphaskin on, I’m ready to step on the court. I feel locked in and ready to work when I’m wearing it.”

Alphaskin offers kinetic wrapping in a range of compression levels that suit each athlete’s personal preference.

ALPHASKIN 360

-        Alphaskin’s highest compression for a locked-in feel.

-        Flat, bonded reflective seams provide a distraction-free fit.

ALPHASKIN TECH

-        Mid-level compression for a secure feel.

-        Sleek design delivers a flattering, supportive fit.

-        Features CLIMACHILL technology to keep athletes super cool and dry.

ALPHASKIN SPORT

-        Light compression for a supportive feel.

-        Features CLIMACOOL technology to keep athletes cool and dry.

To join the Alphaskin conversation use #Alphaskin, #adidasph/@adidasph, and visit instagram.com/adidas

The Alphaskin range is available at Php 1,500-5,300, and on the adidas E-Com at shop.adidas.com.ph

To learn more about raising your game and ditching distractions with Alphaskin visit www.adidas.com/Alphaskin