Saturday, April 23, 2016

adidas Group makes plastic shopping bags history

Press release

Herzogenaurach  To celebrate Earth Day, and to underscore its ongoing commitment to sustainability, the adidas Group announced that plastic shopping bags will be removed from its own retail stores globally. The switch to paper bags will be implemented immediately, with Russia and Kazakhstan following in June 2016.   


Additionally, over the last year, the adidas Group has worked closely with its partners, resulting in the vast majority of its franchisees committing to paper bags by the end of June 2016.  

This means every year the adidas Group will eliminate approximately 70 million plastic shopping bags across more than 14,000 retail stores globally. This translates to 3 million plastic shopping bags in the United States and more than 2 million plastic bags in Germany.

“Phasing out shopping plastic bags is part of our wider effort to constantly increase the use of more sustainable materials in our production, products and stores, as we recently announced with our newly launched 2020 Sustainability Strategy ‘Sport needs a space’,” says Roland Auschel, Member of the Executive Board, responsible for Global Sales. “However, there is even more to it than that. Our store staff has been trained on the importance of taking consumers on this journey with us; we will therefore ask consumers if they really need a paper bag before we give one away. Reducing the number of bags we produce also means minimising our environmental footprint and helps us to become an even more sustainable company.

The plastic shopping bag phase-out initiative started one year ago, when the company announced its partnership with Parley for the Oceans. As a founding member, adidas supports Parley for the Oceans in its education and communication efforts, as well as its comprehensive Ocean Plastic Programme (A.I.R., Avoid, Intercept, and Redesign) that intends to end plastic pollution of the oceans. On top of phasing out plastic bags, the adidas Group has taken concrete steps to reduce its use of virgin plastic such as:

-        Ended the use of plastic microbeads across all body care products by December 31, 2015.
-        Eliminating plastic bottles in meetings at its headquarters in Herzogenaurach, Germany as of Q3 2015.

The adidas Group’s programme is regularly recognised by leading socially responsible investment rating agencies, such as the Dow Jones Sustainability Indices and the FTSE4Good Index. In 2015, for the 16th consecutive time, the adidas Group was included in the Dow Jones Sustainability Indices. Again, at the beginning of 2016, the adidas Group ranked fifth among The Global 100 Most Sustainable Corporations in the World’, as announced by media and investment advisory company Corporate Knights at the World Economic Forum.


For more information about the adidas Group’s continuing efforts, visit www.adidas-Group.com/sustainability.

Friday, April 22, 2016

Color Manila Blacklight Run

I've been to a couple of morning runs but this will be the first time that a fun run will be like a real party. Unlike the usual run, it starts in the evening. In this way, it may bring more participants in especially who can't wake up in the ungodly hours in the morning.

From what was oriented to me during the presscon, the blacklight run is different because along the run, you will encounter neon colored sand that will be blown to the runners. If you are seen within the blacklight area, it will be fun to look at.
singlet

Since it is at night, each runner will have their own neon flashlight strapped in their head. This flashlight is so strong that it may get you blind if you look at it directly. At the finish line, each runner will get a medal and will get ready for the party.

There are three categories for this run: 3K, 5K and 10K. Unlike any professional run, you could just run at your own pace and mingle with fellow runners. The race to finish ahead is not important because what is important is you could expand your circle of friendships.
Finisher's medal

It is also not just a fitness event because it can be fun at the same time, In addition to this fun, it is also for a cause. Color Manila also established their own foundation to help build a community. The run will be held in Filinvest, Alabang on May 28, 2016. For more details on how to register, go to http://www.colormanilarun.com/ . For more run events, follow this blog and like L.E.N.S. blogs on Facebook.

Tuesday, April 5, 2016

Hellos and Goodbyes in Discovery Channel’s April lineup

With a series of hellos and goodbyes following the graduation season, Discovery Channel also brings in a new series, a one-off, and the final season of one of its most-followed programs.

This month, one of Formula 1’s top mechanics seeks a fresh challenge after nearly 10 immensely successful years in the motorsports industry. Marc “Elvis” Priestley, who was an integral part of Lewis Hamilton’s championship-winning pitstop crew in 2008, embarked on a journey to find the planet’s most fascinating amateur motorsports and the result is the show GEARS, GREASE & GLORY.
Photo courtesy of Discovery Channel

With his F1 knowledge and experience, Elvis will be exploring the world’s most fascinating motorsport subcultures and working with amateur enthusiasts to create, build and customize one-of-a-kind vehicles which they will test in a racing environment. The new series Gears, Grease & Glory premieres April 7, Thursday, 8PM on Discovery Channel.

Returning for its new and final season are special effects experts Adam Savage and Jamie Hyneman in their multiple attempts to find out the truth. Using modern day science, they put everyday myths and urban legends to the test to determine what's busted and what's confirmed. This team is always ready to take it to the next level with explosive results!

Catch the final season of Mythbusters as it premieres April 13, Wednesday, 9 PM.

Meanwhile, witness how the Sherpa community united in grief and anger to reclaim the mountain following the deadly avalanche that struck on April 18, 2014, killing 16 of their members. From director Jennifer Peedom, the new one-off Sherpa is a powerful and moving viewing experience that brings the audience deep into the lives of the Sherpas who make Everest’s climbing culture possible.

The story behind the locals of Nepal and the climbing industry of the world’s highest peak unfolds in Sherpa, as it premieres April 24, Sunday, 8PM.