A new mobile web experience with Twitter’s key features that loads up to 30% faster, uses up to 70% less data, and takes up less than 1MB on mobile device
Manila, 6 April 2017 - Twitter today launched Twitter Lite, a new mobile web experience accessible to anyone with a smartphone or tablet with a browser, optimized for speed with up to 30% faster launch times, reduces data usage up to 70% with data saver mode turned on, and takes up less than 1MB on mobile devices. Of course, Twitter Lite still provides the key features of Twitter as well as app-like performance such as a wide range of push notifications and offline support.
Twitter Lite is now globally available via mobile.twitter.com and makes Twitter more accessible to millions of people - all one needs is a smartphone or tablet with a browser, no App Store or Google Play account required. It supports 42 languages including Tagalog. For more info about Twitter Lite, you can visit lite.twitter.com.
Patrick Traughber, Product Manager, Twitter said, “Every day, millions of people in the Philippines use Twitter to see what’s happening right now. However, there are several barriers to using Twitter, including slow mobile networks, expensive data plans, and lack of storage on mobile devices. So we built Twitter Lite to minimize data usage, load quickly on slower connections, be resilient on unreliable mobile networks, while still providing the key features of Twitter—your timeline, Tweets, Direct Messages, trends, profiles, media uploads, notifications, and more. With Twitter Lite, we’re making Twitter more accessible to millions of Filipinos—all you need is a smartphone or tablet with a browser.”
In particular, Twitter Lite has a data saver mode, which further reduces the amount of mobile data used. In this mode, users will see a preview of images and videos before choosing which ones to fully load. This can reduce data usage by up to 70%, making it more affordable for people to use Twitter in areas where mobile data is expensive.
Twitter Lite has additional features on Google Chrome and other modern browsers on Android devices. Users can now receive a wide range of push notifications, so they will be alerted to what’s happening on Twitter throughout the day. Twitter Lite also offers offline support, so they will not be interrupted while using Twitter if they temporarily lose their connection. Users can also add Twitter Lite to their device’s home screen, so they can launch Twitter quickly with just one tap.
Patrick added, “Twitter Lite is a great way for many people in emerging markets across Asia Pacific, Latin America and Africa to experience Twitter for the first time on their mobile devices. No matter where you are in the world, we want to make Twitter the best way for you to get real-time updates on news, sports, entertainment, politics and other topics that matter most to you.”
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